Have you tried your best to create article content but still not appearing in Google search results? Don't be discouraged, for Google and other search engines there are many factors that affect the indexing of a website by search engines. To help you, here are some tips that you can do so that your website is indexed by Google faster.
What is Google Index?
Before going into further discussion, as a start we need to know and understand about Google Index or Google Indexation. Google index is a database of web pages that have been crawled and stored by search engines to be displayed on the Search Engine Results Page (SERP).
Indexed websites have the opportunity to appear on SERP and get traffic, especially organic traffic. Therefore, if your website is not indexed, it means that your website does not appear in search results and will not get organic traffic. If there is no traffic, then the sustainability of your website is in vain, because there is no potential to get conversion.
How do I get my website crawled by Google?
Complaints about the URL not being indexed optimally are often found in forums or SEO communities. They find that the URL is not indexed quickly even though various efforts have been made. Crawling a site is one of the important factors in SEO. If crawlers (spiders or bots) do not crawl the site effectively, there will be many web pages that are not indexed.
Site navigation plays an important role in site crawling and indexing. Good site navigation also helps in more optimal crawling and indexing. There are many ways to improve more effective site crawling so that URLs can be indexed quickly. Only indexed web pages can be displayed in search engine results (SERP).
Search engine spiders or bots will follow links to crawl new links. Therefore, if you can leave links on popular sites when commenting or as a guest post, Google and other search engines will index them quickly. Here are some ways to make your site crawled more often by Google or other search engines:
1. Create a sitemap
Sitemap or sitemap is one way for each page of a site to be found and indexed easily and quickly by search engine spiders or bots. If you use a CMS (Content Management System) such as Wordpress, Joomla or Drupal to create a site, there are many extensions that can be used to create a sitemap.
2. Server with good uptime
It is important for you to use a professional web hosting service and have a reliable server with good uptime. You can communicate with customer service or search for information on the internet about this. You can find articles, comments or reviews related to hosting easily. You can also ask in forums or communities about a web hosting service.
You certainly don't want Google spiders or bots or other search engines to visit your blog when it's down. If your site is down for a long time, Google will reset the crawl rate. You will lose the potential for site pages to be indexed faster. Many web hosting services provide an uptime guarantee of up to 99% and you need to make sure that's true.
3. Update content regularly
Content is King. This is a fact. Content is the reason visitors visit your site. So far, content is still the most important criteria for search engines. Sites that frequently update their content have the opportunity to be crawled more often. Therefore, it is important to create new articles regularly and regularly, at least three articles in one week.
4. Avoid duplicate content
Almost all bloggers have experienced duplicate content. Content duplication can occur because two or more URLs refer to the same web page. Content duplication can be caused, for example, by changing an indexed URL carelessly or moving an article to another folder without doing a 301 redirect. Duplication of content can confuse search engines about which URL should be used and this causes the site to be crawled less.
Duplicate content needs to be fixed. You can add the rel=canonical attribute to the official URL that should be crawled. If you create a site using a CMS such as Wordpress, Joomla or Drupal, you can use an extension to solve the problem of duplicate content. Duplicate content can cause a site's ranking to drop and also reduce the visibility of a web page.
5. Image optimization
Including images in articles or posts is common. Images can beautify and clarify the contents of the article. Spiders or bots cannot read images directly. Therefore, images need to be optimized. You need to give and write the image file name correctly and also need to use the alt attribute to describe the image so that it can be indexed.
6. Block access to certain pages via htaccess
Sometimes there are certain web pages such as admin pages or back-end folders that do not need to be indexed. If so, you can block the page via the htaccess file. If you are using a CMS and do not have this file, you can create it. You can edit htaccess to stop spiders or bots from crawling the page and redirect them to crawl other pages.
7. Keep the URL simple
A permanent URL or permalink is the web address that you and search engines use to open a particular web page. Google pays special attention to the URL when indexing pages. Keep the URL simple. Long and complicated URLs take longer to be discovered and indexed. You need to make them memorable and to the point.
8. Reduce site loading time
Google certainly doesn't like sites that have long web page loading times. If spiders or bots find a web page loading time that never finishes, it is certain that there will be no time left to crawl other web pages. So, make sure that your site can load quickly to help spiders or bots crawl many web pages.
9. Use internal links
It has been mentioned above that spiders or bots follow links to crawl new links. If you have a new article, create a link in a relevant old article that points to the new article so that the new article is crawled. This does not directly increase crawling, but it will help spiders or bots crawl deeper web pages. Keep in mind that links also transfer value or equity called link equity or link juice.
10. Use Ping services
Many do not realize the importance of this ping service, especially for Google spiders or bots. Pinging is a way to show the presence of a site and allow spiders or bots to know when site content is updated. There are many manual ping services that can be used such as pingomatic, blogbuzzer, pingler and others.
11. Share on social media
Social media is a place to share many things. Social media can also be used to link sites and share articles, especially new articles. Social media is not considered one of Google's ranking factors. However, because Google also crawls social media sites, your linked sites and shared articles are also crawled.
How long does it take Google to index a URL?
If someone asks how long it takes for a URL to appear in Google SERP, the answer is uncertain. Because each website has a different indexing time, for example this website only takes a few minutes to be indexed. The results of a study from HubSpot found that without us submitting a new URL to Google via a sitemap, Google takes an average of around 1,375 minutes (more than 23 hours) to crawl the page.
Meanwhile, for websites that already have a sitemap in Google Search Console, it takes 14 minutes for Google to crawl. How is the time difference so far? Especially for those of you who have news content, if the indexing takes too long, the news can go stale.
How do I check if a URL is no index?
Before you submit a URL to Google, you need to check first whether the URL has been indexed or not. You can use the URL inspection tool in Google Search Console, just enter the URL in the Inspect any URL column at the top as shown below.
Now if your article URL has been indexed then there is a green tick “URL is on Google”, if the URL has not been indexed then it says “URL is not on Google”. Another way you can do is to add the words “site: URL website” to the browser search column.
Conclusion
Actually, you don't need to submit a URL to Google to be indexed immediately, but for new websites, it can sometimes be a solution to speed up indexing. Google can detect new websites, but the time is uncertain how long it will take. As long as your site gets links from other websites, the indexing process can be faster. Because Google's crawler robot will follow the URL linked to each page.
When you want to publish new content, you don't need to submit the Google URL manually, just wait for the indexing process. But if your URL has not been indexed for several days, you can submit the URL to Google to enter the Google indexing queue.
Google indexing is the process of crawling the web to find and add new pages to its search engine. The more time that passes, the less likely your site will be found in a search on Google or other search engines. That's the article about how to get your friends' websites indexed quickly by Google. If you have any questions, please write them in the comments column below.
