What is Open AI's Sora and How it Works?

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Some time ago, the Open AI company released a new artificial intelligence program called Sora. This latest technology is able to produce images from simple commands.

Currently, Sora AI is not yet available to the general public, but OpenAI CEO Sam Altman asked the public to "try it" via X or Twitter.

After that, Sam uploaded a short video of two golden retriever dogs doing a podcast on a mountain made by Sora AI according to the orders requested by his followers on X.

The capabilities of the latest AI technology have made a number of people curious to try using it. However, there are quite a few who sneer and are worried about the existence of Sora AI. Come on, get to know Sora AI technology briefly in the following article.

What is Sora AI?


What is Open AI's Sora and How it Works?


Sora is the latest product from OpenAI that uses a text-to-video generative AI model that converts text into video. Open AI claims that Sora is capable of producing one minute long.

Sora AI is also able to produce videos that display very detailed scenes, resulting from complex camera movements, and several characters with vivid emotions. But despite these claims, Sora Open AI has a number of weaknesses. For example, in the resulting video, it appears that there is no visual continuity between the right and left sides.

Apart from that, a number of parties are concerned about the security of the latest open AI technology. In this case, OpenAI sets some security limitations on the use of Sora. For one thing, users will not be able to produce videos that show extreme violence, sexual content, hateful imagery, or celebrity likenesses.

On the other hand, Open AI also plans to fight disinformation by including metadata in Sora's videos indicating that they were generated by AI.



What are Abilities of Sora OpenAI?


Sora AI has a diffusion model that is capable of producing long videos as mentioned previously. The video starts with an image that looks like static noise, then gradually removes the noise to make it look smoother.

Sora Open AI has the same technology as Chat GPT. The technology enables Sora to translate videos and images as collections of smaller data units called patches, each like a token in a GPT chat.

In addition to Chat GPT, Sora AI also uses the recaptioning technique from DALL·E 3, which produces highly descriptive captions for visual training data. This makes the Sora system able to follow user text instructions into videos.

Another capability of Sora is generating videos from static images, animating images with accuracy and attention to small details. The Sora system can also take existing video and extend it or fill in missing frames.

If you look at previous Open AIs (Dall-E and Chat GPT), it looks like Sora will be available as a web application at launch. Then Open AI will continue to develop new features in Sora AI over time, such as in Chat GPT.


How to Use Sora OpenAI


The capabilities that Sora Open AI has look amazing, maybe you are also marketing to use them. Unfortunately at this time, only people who have an “invitation” from Open AI can try it.

Even though it hasn't been released yet, later users can try Sora Open AI in the following ways:

  • Open the Open AI official website by clicking the link https://openai.com/sora
  • Open a conversation with Sora
  • Enter a prompt or command by writing text regarding the description of the video you want to make
  • For example, enter “Woman walking in the countryside as it snows”
  • Then Sora will make a video according to the instructions entered

Examples of Videos that Sora OpenAI Produces


Even though it hasn't been officially released, you can still see Sora's video on the OpenAI website. The site also lists the prompts used to produce the video.

Here are some examples of videos that Sora AI has successfully created:

1. Man Reading a Book




Prompt: A young man in his 20s is sitting on a cloud in the sky, reading a book.

2. Small Monster Animation




Prompt: The animated image shows a close-up of a short-haired monster kneeling next to melted red wax. The art style is 3D and realistic, with a focus on lighting and texture. The atmosphere of the video is full of wonder and curiosity, as the monster stares at the fire with wide eyes and an open mouth. Her pose and expression convey a sense of innocence and playfulness, as if she is exploring the world around her for the first time. The use of warm colors and dramatic lighting further enhances the cozy atmosphere of the image.

3. Video Taken from Cell Phone Camera




Prompt: Beautiful home video showing the people of Lagos, Nigeria in 2056. Taken with a cell phone camera.

4. Close Up of an Old Man




Prompt: A close-up shot of a man in his 60s with gray hair and a beard, he is deep in thought thinking about the history of the universe while sitting in a cafe in Paris, his eyes focused on people off-screen as they walk while he sits almost motionless, he wears a wool coat with a collared shirt, wears a brown beret and glasses, and has a very scientific appearance, and at the end he displays a subtle closed smile as if he found the answer to the mystery of life, the lighting is very cinematic with golden light and Paris streets and city in the background, depth of field, 35mm cinematic film.

Tips for Using Sora OpenAI


The example videos shown previously show Sora's extraordinary abilities. With this capability, people without editing skills can also produce fantastic videos.

If used properly, Sora Open AI can support the activities of a number of people who don't even have editing skills, such as the following:

1. Content on social media


Some of the content uploaded on social media such as TikTok, IG Reels and YouTube Shorts is in the form of videos. This is the right moment for you to use Sora AI to create complex and futuristic video content.

The video content is certainly more interesting to see on social media. This can also increase engagement on your social media.

2. Advertising and Marketing Media


Furthermore, you can also use Sora to create videos for promotional needs or product demos. This method is certainly more economical than using experts or content creators.

3. Prototyping


Apart from marketing purposes, businesses can also use videos that Sora AI produces to show ideas that are easier to understand. For example, making a product video before producing it, or a mockup of a scene before filming it.

4. Education facility


If you work in the education sector, Sora AI can be used to create learning videos that are easy to understand. Videos are certainly more interesting for students than written explanations.


Conclusion


That's a brief description of Sora, the latest technology from OpenAI that can convert text into high-quality video. Unfortunately, this technology is currently being tested by red teamers, so it cannot be used by the public.

However, you can use another OpenAI product, namely Chat GPT, to help with your daily activities. GPT Chat technology can even be integrated with other platforms such as Chatbot to make things easier for users.
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